Anger, passion and energy is going to build you fire in campaigning, says Ben Brandzel, US online campaigner, in a discussion at Change We Need. When there's flash points if people want to leap into the Labour Party it is very hard to do so, he argues.
There was a history of movement led change that beat back right-wing politics, so Obama's message that we can change this resonated.
A challenge for the Labour government is how the government that was the face of the greatest disappointment to movement politics reinvents itself, says Brandzel.
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